Web Business Solutions

Link building in 2009 remains remains a core component of effective Search Engine Optimisation (SEO). But let’s face it, as a small business owner you have a business to run and don’t have a lot of time to devote to this link building caper. You’ve made a new post on your blog, or added a new page to your website, and you now need get your content noticed and establish some quick & easy backlinks.

Here is a list of resources I routinely use to kick off a link building campaign. Of course nothing beats an in-content, high PageRank, anchor-text link from a trusted authorty site. But, depending on the level of competition in the space you are targeting, these links can often give your page a lift and form the basis of your on-going efforts.

Wherever possible I try to use resources which are “dofollow” i.e. they do not use the dreaded nofollow tag which basically tells the search engines not to place value on the link. However I am a firm believer in creating a natural and balanced link profile and so have no problem with including some nofllow links. If your content is good, a nofollow link can often lead to good quality followed link being created because a human being…as apposed to a search engine…discovered and cited your content.

Social Bookmark
These are my favourite social bookmarking sites. They regularly show up in Google Webmaster Tools.

• Oyax
• Folkd
• igooi
• Rawsugar
• Scoopeo
• Linkagogo
• Blogmarks 
• Delicious (nofollow but can can create direct traffic and useful for creating automatic links from other social network sites)
• StumbleUpon (nofollow but the right content can generate significant traffic and secondary links)

Lifestream Sites
Lifestream sites create links from various social network sources and RSS feeds. Once set up they will create links automatically e.g. when you bookmark a page on Delicious it will be added to your lifestream.

• Profilactic
• Lifestream.fm 
• Friendfeed 
• Social Median
• Genwi
• MeInOne
• ProfileFly
• Second Brain

Link Posting
Requires more effort than social bookmarking but can create content-rich pages with multiple, in-content deep links.

• 11870.com 
• Tumblr
• Posterous 

Blog Directories
Submit blogs & RSS feeds. Add social media accounts where possible e.g. delicious for autmatic link creation.

• MyBlogLog
• BlogCatalog
• Spicypage
• Technorati (use WP Tags to Technotati plugin if using WordPress)

RSS Feed Readers
Creates links from your RSS feeds.

• Netvibes
• Pageflakes

Online Profile
Designed to promote your professional profile online but can include links to your business sites.

• LinkedIn
• LookupPage

Video
Combine video sources to create links

• Vidicate

Communities
Get links from your profile pages & lifestreams

• Mashable
• BumpZee

Page Creation
Create content pages with backlinks

• Facebook Pages
• HubPages
• Squidoo

Google
Yes, you can create links from Google itself. Bookmark your pages and create other links to them to assist indexing.

• Google Profiles
• Google Notebook

Twitter
Link to good content & get followers, secondary links & connect with influential people in your niche.

• Twitter 
• TwitPwr (create Twitter short URLs & dofollow link)

Additional Link Building Resources
Now that you’ve covered the best “bang for your buck” sites here are some additional resources for an extended link building campaign…

Bookmarking Sites
Some are nofollow but all will help your content get discovered, indexed & linked.

• Simpy
• ClaimID
• Jumptags
• SharingIt
• Spurl
• Propeller
• Searchles
• Blinklist
• Mister Wong
• MyOpera
• Reddit
• Google Bookmarks
• Mahalo
• Bibsonomy
• Faves
• Bookmarktracker
• Buddymarks
• Diigo
• Gravee
• Lilisto
• Linkatopia
• Lycos UK
• Maple
• MyLinkVault
• MyPip
• Microsoft Bookmarks
• Yahoo MyWeb
• Shakk
• Tagza

Social Media/Bookmarking Resources
Various Web 2.0/Social Media/Social Bookmarking sites to place a link.

• Yahoo 360
• Google Pages
• Wet Paint
• Live Journal
• WordPress.com
• Xanga
• Digg
• Ezinearticles
• Slashdot
• Blogsome
• Sphinn
• Iandianpad
• Killer Startups
• Dzone
• Care2
• Zimbio
• Clipmarks
• Activerain
• Leenks
• Swik
• Magnolia
• Shoutwire
• Humsurfer
• Imnewswatch
• Thoof
• Listverse
• Aboutus
• PlugIM
• Autospies
• Sk-rt
• Ballhype
• Rateitall
• Lipstick
• Yedda

For more tips & resources check out my article on advanced link building at HubPages.

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Welcome to Web Business Solutions. My name is Steve Pronger….

At WBS my focus will be on creating & exploring effective online marketing, website building and search engine optimisation solutions for small businesses in Australia.

I have helped many small business in Australia & around the world create effective websites including Australian business broker Best Business Buys, where I developed an understanding of search engine optimisation (SEO). I’m currently putting that experience to use with one of Australia’s best SEO companies…SEO Works.

If you’ve been struggling with making the Web work for your small business…stick around…I hope to share some ideas, tips & strategies which will get your online marketing efforts producing some real results and boosting rankings, revenues & profits.

Steve

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Technorati Tags: Search Engine Optimisation, SEO, small business, web marketing, Website Builders