101 Advanced Link Building Resources
Link building remains remains a core component of effective Search Engine Optimisation (SEO). But let’s face it, as a small business owner you have a business to run and don’t have a lot of time to devote to this link building caper. You’ve made a new post on your blog, or added a new page to your website, and you now need get your content noticed and establish some quick & easy backlinks.
Here is a list of resources I routinely use to kick off a link building campaign. Of course nothing beats an in-content, high PageRank, anchor-text link from a trusted authorty site. But, depending on the level of competition in the space you are targeting, these links can often give your page a lift and form the basis of your on-going efforts.
Wherever possible I try to use resources which are “dofollow” i.e. they do not use the dreaded nofollow tag which basically tells the search engines not to place value on the link. However I am a firm believer in creating a natural and balanced link profile and so have no problem with including some nofllow links. If your content is good, a nofollow link can often lead to good quality followed link being created because a human being…as apposed to a search engine…discovered and cited your content.
These are my favourite social bookmarking sites. They regularly show up in Google Webmaster Tools.
Lifestream sites create links from various social network sources and RSS feeds. Once set up they will create links automatically e.g. when you bookmark a page on Delicious it will be added to your lifestream.
Requires more effort than social bookmarking but can create content-rich pages with multiple, in-content deep links.
Submit blogs & RSS feeds. Add social media accounts where possible e.g. delicious for autmatic link creation.
RSS Feed Readers
Creates links from your RSS feeds.
Designed to promote your professional profile online but can include links to your business sites.
Combine video sources to create links
Get links from your profile pages & lifestreams
Create content pages with backlinks
Yes, you can create links from Google itself. Bookmark your pages and create other links to them to assist indexing.
Link to good content & get followers, secondary links & connect with influential people in your niche.
Additional Link Building Resources
Now that you’ve covered the best “bang for your buck” sites here are some additional resources for an extended link building campaign…
Some are nofollow but all will help your content get discovered, indexed & linked.
Social Media/Bookmarking Resources
Various Web 2.0/Social Media/Social Bookmarking sites to place a link.
For more tips & resources check out my article on advanced link building at HubPages.